Diane Beecher

CEO, Senior Strategist

"Let’s marry brand to business strategy, creating powerful opportunities for growth."

Diane is a powerhouse of experience, knowledge and capability. Over three decades of working with the world’s leading brands have given Diane a reputation as a proven industry leader. Give Diane a challenge and she’ll give you both a smile and a solution that drives double-digit growth. Known for her high-energy, hands-on approach and deep client relationships, Diane leaves no part of your business to chance—or to the less experienced. Instead, she conducts every facet of an engagement with detailed precision, and is known for her sense of humor and unflappable positive attitude.

Mark Morris

Founder, Senior Strategist

"Let’s take a challenge and turn it into an opportunity to drive game-changing growth."

Mark ran his first business from his dorm room. In 1982, he founded what later became The Brand Consultancy and his passion for marrying brand to business strategy has helped to drive the company forward for three decades. Known for his strategic thinking with some of the world’s leading brands, he also has a reputation as an accomplished cook and loves to share sailing stories.

Anthony Nagy

Chief Creative Officer

"Let’s craft strategically minded creative that cuts through clutter."

Anthony believes that the ideas that fly the furthest are strategically grounded first. And he should know. He’s led brand development projects for a diverse range of clients, from small nonprofits to Fortune 500 companies to large national retailers. Both insightful and inspiring, Anthony is a strategic thinker who can design, a brand developer who can think both in pictures and numbers, and a business leader who thrives working side by side with clients to help them build strategic branding solutions from the bottom up.

Jennifer Layton

Chief Research Officer

"Let’s combine customer insights with big-picture thinking to drive actionable outcomes."

Jen began her career as an Olympic-level gymnast. When a hip injury forced her to quit, she flipped over to quantitative and qualitative research, which she’s been conducting for several decades. Luckily, Jen loves asking questions: What’s important to your success? What makes people tick? How do customers make decisions? Inspired by answers, Jen unveils insights so powerful that they drive both business results and cries of “Jen, you’re a nerd.” She doesn't mind. She has a degree in neurobiology to prove it.

Chantal Panozzo

Chief Content Officer

"Let’s create contagious brand stories that affect both the head and heart."

Global brand campaigns, international newspapers, and published books all have one thing in common: Chantal’s writing. With a creative career that has taken her to several countries, bringing her work to the world in the process, Chantal’s strategic insights and impactful writing have helped hundreds of brands think beyond the borders of possibility. No matter the assignment—strategic brand voice development, messaging, integrated advertising campaign—Chantal’s solution will aim to both drive change and inspire a smile—ideally, simultaneously.

Kevin Keohane

Senior Strategist

“Let’s use our two ears and our one tongue so we can listen more and talk less.”

Kevin likes to offer clients the world—over 25 years of global experience will do that to a person. But like a good brand, Kevin delivers on his promises, whether he’s turning complexity into simplicity, making connections between ideas and people, or spotting an unoccupied positioning opportunity that’s sure to drive growth. Because Kevin lives and breathes every brand he touches, he has an uncanny way of ensuring everyone from your employees to your Board to your back office lives your brand too. With a systemic view of the market, your strategy, and how to deliver on it, it’s not surprising that Kevin’s books on brand strategy and employee engagement have been used in business schools around the world.

Scott Evans

Creative Director

“Let’s make the complex simple. That is all.”

A proponent of thinking big, Scott’s plans are never small. Fearlessly thoughtful, Scott is driven by strong instincts that turn complex problems into intuitive, insight-inspired creative solutions. A leader and craftsman with the portfolio to show for it, Scott has worked across multi-platform outlets including identity, brand expression, integrated marketing campaigns, print, online, and interface communications. A champion of both design and good client relations, Scott is a spearhead of strategic brand storytelling, creating the kind of work that achieves both business objectives and creative recognition.​

Tova Yurowitz

Senior Researcher

“Let’s make market segmentation your brand’s best ROI.”

Why? That’s the first question Tova wants answered. Using both her endless curiosity and her affinity for math, she’ll apply various research techniques to satisfy client objectives—whether they want to reach new customers, capture new markets, or just make fact-based decisions with certainty. With many years of research experience spanning sectors like election polling, music, print publication, CPG, pharma, IT and electronics, Tova’s passion for research is both quantifiable, qualitative and contagious.

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