Do you have a successful brand? There’s one main person who will determine a positive response to this question: your customer. That’s why it’s important for customer expectations and brand … Continued

We created a new logo and tagline for Car Seats for the Littles, a 501(c)(3), community driven, education oriented organization, staffed by Child Passenger Safety Technicians from the United States, … Continued

Other than its name, a logo is a brand’s most memorable asset. A strong logo establishes brand recognition and reflects the strategic direction. As a brand evolves, even a well-crafted … Continued

Launching a new visual identity is not easy. It takes lot of time, effort and resources. What’s often overlooked is what happens once the brand is launched and implementation of … Continued

We helped Fig & Olive refresh their already tasty brand. From a forward looking brand positioning to a fresh brand identity, we had fun building (and eating) this one!  

After developing the successful rebrand of Gerber, TBC was asked to revamp their sister brand Danze, a leader in stylish kitchen and bathroom fixtures.

Happy to share the new brand identity for Chicago Collegiate, a 4th-12th grade tuition-free, open enrollment charter school in Chicago’s Roseland neighborhood. Their mission is to equip all students with … Continued

We developed a new positioning, name and brand identity for Flexential, a highly regraded data center and IT infrastructure company. The rebrand follows the combination of ViaWest and Peak 10 … Continued

Cadabra. It’s not a household name. But it could have been. Jeff Bezos originally wanted to name his company Cadabra, as in abracadabra. But his lawyer thought he was saying … Continued